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Archive for March, 2010

CHS’ Tumba La Casa (Bring Down The House) at Rock City Gardens, April 24

Monday, March 29th, 2010

FOR IMMEDIATE RELEASE

CONTACT
Tricia Walker
Director of Public Relations
The Alexis Agency
772.231.5999
tricia@thealexisagency.net

Children’s Home Society will ‘TUMBA LA CASA’ (Bring Down the House)
at Rock City Gardens, April 24, 2010

VERO BEACH, FL., March 25, 2010 – Siesta now, because it is almost Salsa Time. Back by popular demand, Children’s Home Society will host its’ second annual TUMBA LA CASA (translation: Bring Down The House) at Rock City Gardens, 7:00 pm, Saturday, April 24, 2010.

Featuring Guatemala’s number one rock band, ‘El Tambor de la Tribu,’ this event promises to be a lively, salsa-dancing, margarita-drinking evening in an outdoor garden setting at Rock City Gardens, located on US 1 in Wabasso. The sounds of El Tambor de la Tribu merge different rhythms of Latin music with rock, reggae, soul and ska, achieving a lively, yet sentimental Latin pop rock mix. Their first album earned them Best New Artist, Best Pop Band, Best Song and Best Album in 2005 and 2006 in Guatemala.
“This is such a fun, upbeat, festive event in support of CHS,” says Marta Schneider, Chairwoman of the Indian River division of Children’s Home Society. “And El Tambor de la Tribu promises to be a big hit with all ages. I know first-hand, as they played at my daughter’s wedding in Guatemala.”
Latin America hors d’oeuvres and food stations will be provided, along with a selection of beer from Guatemala’s brewery - Cervecería Centro Americana. The festive, upbeat evening will include fun, photos, games, and a special version of “Pick Your Pinata.”

Hors d’oeuvres, beer, wine, and a flavored margarita bar are included in the $60 per person or $100 for two ticket price. A VIP area with reserved seating for tables of eight, complete with champagne and upgraded hors d’oeuvres, is available for $750 per table. A full bar will be available on a cash basis. Attire is resort casual as the event takes place in the green house tent and surrounding gardens at Rock City Gardens.

Tickets for this event are limited and will not last long. Buy tickets online at www.tumbalacasa.org, or stop by Dale Sorensen Real Estate at 3206 Cardinal Drive, Decorative Arts at 1923 Old Dixie Highway or David Francis Furniture at 3990 US 1. For more information on the TUMBA LA CASA event, contact Dee Benjamin at 772.344.4020, extension 225 or email her at Dee.Benjamin@chsfl.org.

All proceeds from the event will support Children’s Home Society programs including adoption, education, transitional living, advocacy, case management and housing.

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The Treasure Coast division of the Children’s Home Society serves more than 9,000 children and their families each year in Okeechobee, Martin, St. Lucie and Indian River counties. CHS is not a governmental agency and must rely on the support of individuals, civic groups, businesses, etc. for the funds to give these children the chance to be safe, healthy and prepared for life.

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Posted in CHS of Florida, Client Coverage, Press Releases

Dodgertown Holman Stadium to host Croom Dodgers VS Senior Resource Association Codgers, April 24

Tuesday, March 23rd, 2010

FOR IMMEDIATE RELEASE

CONTACT:
Tricia Walker
Director of Public Relations
The Alexis Agency
772.231.5999 office
561.459.9138 mobile
tricia@thealexisagency.net

Dodgers Vs. Codgers
Baseball Fever Returns to Dodgertown for One Day Only,
Saturday, April 24th

VERO BEACH, FL, March 23, 2010 –Vero Beach National Little League’s Croom Dodgers baseball team will take on the Senior Resource Association (SRA) Codgers, Saturday, April 24 at 4pm in Holman Stadium at Dodgertown in what promises to be a day of energy, enthusiasm and a lot of laughs. Sponsored and organized by Croom Construction Company, proceeds from the event will benefit SRA’s programs.

The Croom Dodgers range in age from eight to 11 and are coached by Charles Croom. The Codgers, made up of some of Vero Beach’s most notable business people, will be coached by Bobby McCarthy of Bobby’s restaurant, and managed by Steve Mulvey of Quail Valley River Club. Joining the group of distinguished Codgers are Bill Curtis, chairman of Seacoast National Bank of Indian River; Bob Gibb, President of John’s Island Real Estate Company; Attorney John Moore; and Sheriff Deryl Loar. Eighteen senior local celebrities will take a swing at helping raise awareness for SRA.

Baseball fans will revel in seeing the famed Bruce Froeming and Kirk Koeller umpire the game, while announcer Joe Sanchez will be in the announcer’s box. The Silvertones are scheduled to sing the National Anthem.

Gates and concessions open at 3pm. Game time is 4pm. Tickets are $5 each and available at Bobby’s Restaurant and Lounge at The Reef Ocean Resort, Quail Valley River Club, The Alexis Agency at 4445 N. A1A, and Frostings located at 2915 Cardinal Drive. Croom Dodger and SRA Codger players will also be selling tickets. For more information, call 772.231.5999.

Proceeds will benefit Senior Resource Association programs including Meals on Wheels, Adult Day Care, Social Entrée Meals, In-Home Services, Senior Center Programs and transportation.

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Posted in Client Coverage, Croom / Whitehall, Press Releases, Senior Resource Assoc.

CROOM CONSTRUCTION COMPANY APPOINTS MICHAEL ATWOOD VICE PRESIDENT OF WHITEHALL’S NEW PROPERTY MANAGEMENT DIVISION

Monday, March 15th, 2010

FOR IMMEDIATE RELEASE

CONTACT:
Tricia Walker, Director of Public Relations
The Alexis Agency
772.231.5999 office
561.459.9138 mobile
tricia@thealexisagency.net

CROOM CONSTRUCTION COMPANY APPOINTS MICHAEL ATWOOD
VICE PRESIDENT OF WHITEHALL’S NEW PROPERTY MANAGEMENT DIVISION

From Professional Property Management to Maintenance, Atwood Brings Years of Experience to Whitehall

VERO BEACH, FL, March 15, 2010 – Michael Atwood has joined Whitehall as Vice President/Division Manager of the new professional property management division announced Bob Tutton, General Manager of Whitehall. Atwood’s 36 years of general contracting experience ranges from new construction to remodeling, professional maintenance and project development in Florida and North Carolina.

“We are thrilled to have Michael bring his years of industry knowledge and experience to Whitehall,” said Tutton. “There is no better candidate to oversee our new Professional Property Management division.”

Whitehall, an affiliate of Croom Construction Company, recently expanded its services to include Professional Property Management to its preventative maintenance and home repair service offerings. Whether it’s being on call 24/7 for repair emergencies and storm responses, monitoring unoccupied homes or managing services such as lawn maintenance, housekeeping, airport transportation and pool maintenance, these are just a few of the many services included in Whitehall’s new Professional Property Management division.

In addition to more than three decades of experience in the residential and commercial construction industries, Atwood has 10 years’ experience specifically managing the preventive maintenance of coastal homes. He has won both the Winston Salem Home Builder’s Association Builder of the Year and President’s Award twice. The North Carolina Homebuilder’s Association has recognized Atwood’s achievements in design, awarding him the Outstanding Design Award numerous times. Atwood has a Bachelor of Arts from East Carolina University and also trained at The Builder’s Institute at North Carolina State University. He served as Captain in the United States Marine Corps from 1969 to 1974. A North Carolina native, Atwood is married and lives locally in Vero Beach.

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Whitehall, founded in 1999 as an affiliate of Croom Construction Company, specializes in preventative home maintenance and detection services, home repairs and the newly-offered professional property management. For more information, visit www.SimplyWhitehall.com.

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Posted in Client Coverage, Croom / Whitehall, Press Releases

Miller’s Fine Decorative Hardware of Jupiter Selects The Alexis Agency As New Marketing Partner

Monday, March 15th, 2010

FOR IMMEDIATE RELEASE

CONTACT:
Tricia Walker
Director of Public Relations
The Alexis Agency
772.231.5999 (Office)
561.459.9138 (Mobile)
tricia@thealexisagency.net

Miller’s Fine Decorative Hardware of Jupiter Partners with The Alexis Agency to Build Brand Awareness and Recognition

JUPITER, FL, March 11, 2010 – Reputation and word of mouth are known to make or break a business. Miller’s Fine Decorative Hardware has been selling luxury bath designs, plumbing materials and architectural hardware from their Center Street location in Jupiter for more than 20 years. Vicki Findley is well known in the area for fitting homes with fine decorative hardware that adds that finishing touch.

Recently selecting The Alexis Agency of Vero Beach as their marketing partner, Miller’s is determined to grow and strengthen their reputation of integrity, attentive customer service and quality products in an economy that has not been kind to many small businesses. The Alexis Agency is an award-winning strategic advertising and public relations firm that specializes in luxury goods and services. Miller’s Fine Decorative Hardware joins a client roster that includes Croom Construction Company, Dubai Aerospace Enterprises, OcuCue Technologies, and The Laughing Dog Gallery.

“We chose The Alexis Agency because we feel they understand the challenges that the current economy has brought to the luxury goods industry,” said Vicki Findley, owner of Miller’s Fine Decorative Hardware. “Their expertise in this arena makes them the perfect group to help us spread the word about our store remodeling plans, as well as our product lines that offer luxury at a non-luxury price.”

“Many homeowners aspire to create the luxury design and style in their home, but don’t believe they can afford it,” says Ginger Atwood, president of The Alexis Agency. “It is our responsibility as an agency to raise public awareness among consumers and the trade that Miller’s not only offers luxury products at the top of the line, but they also offer luxury-style products without the high-end price tag.”

Miller’s Fine Decorative Hardware is located at 226 Center Street in Jupiter. Miller’s is open Monday through Friday, 9:30am – 5pm and Saturdays 10am – 3pm. Visit their website at www.millershardware.com or call 561-746-4800 for more information.

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The Alexis Agency is an award-winning, strategic advertising and public relations agency located at 4445 N. A1A in Vero Beach, Florida. Their integrated communication programs and innovative style have dramatically accelerated their clients’ marketing results. Also home of the MINDSPA workshop, The Alexis Agency helps clients break out of their corporate, mind-numbing habits and into a new realm of creative problem solving. Follow The Alexis Agency on Facebook or visit them at http://www.thealexisagency.net.

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Posted in Agency News, Miller's Fine Decorative Hardware, Press Releases

Don’t Miss Miller’s Fine Decorative Hardware at Hearts and Hope Designer Avenue beginning March 19

Thursday, March 11th, 2010

Miller’s Fine Decorative Hardware of Jupiter, FL will participate in the inaugural Hearts and Hope Designer Avenue, March 19-April 19, at Downtown at The Gardens in Palm Beach Gardens, FL. This designer showcase will feature the work of 10 interior designers. Vignettes will range from magical play areas, to bedrooms, to family themed spaces. Miller’s designs will be featured in a lively, pastel-accented children’s bath area. Tickets to the event are $10 in advance and $12 at the door. Children ages 3 and above are $5 and children under three are free. Tickets can be purchased and www.heartsandhope.org. All proceeds from the event support Hearts and Hope.

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Posted in Miller's Fine Decorative Hardware

The Alexis Agency is happy to announce we will now be representing Miller’s Fine Decorative Hardware of Jupiter, FL.

Wednesday, March 10th, 2010

We are psyched at The Alexis Agency to add another luxury products company to our client roster. Welcome Miller’s Fine Decorative Hardware of Jupiter, FL. Miller’s has been a mainstay in Jupiter for the last 20 years. Their products range from cabinet and door hardware to lighting, tile, bath furniture, bath accessories and plumbing supplies. Outfitting some of the most luxurious kitchens and baths from Boca Raton to Vero Beach, and everywhere in between; we are happy to welcome Miller’s Fine Decorative Hardware to The Alexis Agency team.

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Posted in Agency News, Miller's Fine Decorative Hardware

Follow The Alexis Agency on Facebook

Thursday, March 4th, 2010

http://www.facebook.com/pages/edit/?id=327055569182#!/pages/Vero-Beach-FL/The-Alexis-Agency/327055569182

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Posted in Uncategorized

OcuCue is the First Company to Offer Visual Analytic Solutions to Network Engineers

Thursday, March 4th, 2010

FOR IMMEDIATE RELEASE

OcuCue is the First Company to Offer Visual Analytic Solutions to Network Engineers

Network monitoring finally catches up with the growth of the Internet

Vero Beach, FL, March 2, 2010 – With the internet cloud expanding to connect almost 13 billion devices, businesses are dependent upon efficient network monitoring more now than ever. Surprisingly, technical personnel have utilized the same network monitoring approaches for more than two decades. Finally, IT engineers have a new, simple solution: OcuCue.

Unable to view details of the devices at the top level, IP network engineers have drilled down through layers of information to diagnose problems. Now OcuCue enables engineers to see details at a glance and respond promptly. Founded in 2009 as the sales agency for VisualCue Technologies’ solution in the IP networking space, OcuCue serves up fresh, detailed visual cues that reflect current conditions in a custom format. Visual cues in the form of customized icons can be updated frequently, are easy to comprehend and are universally understood. A picture is worth a thousand words, and pictures that update themselves are worth even more.

“I’ve had a lifelong interest in the visual display of quantitative information,” said OcuCue President Stuart C. Woodward. “When I was introduced to VisualCue Technologies’ visual perception innovations, it was clear to me that dramatic advances were possible.”

Visual analytics provide a new approach to help businesses streamline their activities. As the icons are self-explanatory and accessible to non-technical personnel, they can transform the way technical staff interacts with management and personnel who face customers.

“Existing monitoring solutions built for engineers leave out operating personnel and business management who are thirsty for better information,” Woodward said.
OcuCue is ideal for a variety of industries. Customized icons can be created for any application, including routers, severs, media connections, airports, fleets, networks and campuses.

“We offer IP engineers an innovative way to get more information, easier and faster,” Woodward said. “Visual icons can be understood by our clients’ customers as well, providing our clients with an additional source of revenue and incremental margin.”

For more information about OcuCue LLC, the leading provider to the global IP networking arena of visual analytic solutions from VisualCue Technologies LLC, click here http://www.ocucue.com/wh_papers/ocucue_wp_three_01152010.pdf for whitepapers, visit www.OcuCue.com, or call 1-888-9-OcuCue.

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Posted in Client Coverage, OcuCue, Press Releases