Archive for February, 2010
The Alexis Agency Appoints Tricia Walker As New Director of Public Relations
Tuesday, February 23rd, 2010
VERO BEACH’S ALEXIS AGENCY APPOINTS TRICIA WALKER
AS NEW DIRECTOR OF PUBLIC RELATIONS
From Las Vegas to Vero Beach, Walker brings a wealth of luxury services expertise to The Alexis Agency.
VERO BEACH, FL, Feb. 24, 2010 – Tricia Walker has joined The Alexis Agency team as director of public relations, announced Ginger Atwood, president of The Alexis Agency.
Walker, whose 18 years of experience in the resort and hospitality industry ranges from Las Vegas to South Florida, spent the last 18 months in Las Vegas as Vice President of Marketing for Fontainebleau Resorts’ Las Vegas project. Walker’s repertoire of resort and hospitality experience includes senior level marketing and PR positions at Resorts Atlantic City Hotel/Casino, Aladdin Resort & Casino, Caesars Tahoe Resort and Caesars Atlantic City. She also held marketing roles at Norwegian Cruise Line and Sea World of Florida.
“We are thrilled to have Tricia bring her unique knowledge and expertise gained from working with such high profile companies to our local and national clients at The Alexis Agency,” said Atwood. “We specialize in advertising and public relations for luxury products and services, and Tricia’s background adds a new element to the overall Advertising/PR synergy we bring to our clients.”
Walker’s experience as a lifestyle marketer, runs the gamut from being on the opening team of several resorts and casinos, to publicizing high-profile entertainers and shows, and promoting the openings of such restaurants as Nikki Beach Atlantic City and Planet Hollywood Lake Tahoe. Her experience with new product and service launches will be a natural fit to the Alexis Agency’s current client base and its future growth plans.
Walker holds a master’s degree in corporate public relations from Rowan University, and a bachelor’s degree from Ursinus College in Collegeville, PA. She has sat on the board of directors for the National Ovarian Cancer Coalition Philadelphia Division, and was one of the first winners of the “Top 40 Under 40” Award presented by Atlantic City Weekly magazine.
A New Jersey native, Walker is happy to have returned to Florida, and looks forward to growing Public Relations for The Alexis Agency.
Posted in Agency News, Uncategorized
Art For A Good Cause In Vero Beach
Thursday, February 18th, 2010
Posted in CHS of Florida, Youth Transition Center
Family Hit By Tragedy Helps Troubled Youth
Thursday, February 18th, 2010
Posted in CHS of Florida, Youth Transition Center
Senior Resource Association’s Living Legends Event Honors Robert Harris
Wednesday, February 17th, 2010
VERO NEWS
Robert Harris honored with Living Legend Award
By Mary Schenkel - Feb. 16, 2010
VERO BEACH – Friends and colleagues gathered to honor Robert Harris, Managing Director of Harris, Cotherman, Jones, Price & Associates, who was presented with the Senior Resource Association Living Legend Award, at the second annual Legends Among Us reception at Quail Valley River Club. Harris was chosen as the award recipient because of his public achievements, including as Chair of the American Association of Certified Public Accountants, his professionalism and his invaluable contributions to the community through his support of non-profit organizations.
With his renowned oratory flair, John Moore quipped that he was still trying to figure out how Harris had become a “senior,” but also spoke of movingly about a lasting friendship that has transcended time, noting that what makes a legend is the way a person cares for his family and community and leads others in his profession.
Moore introduced as the award presenter, former Florida Governor and U.S. Senator Bob Graham. Earlier in the day Graham had addressed a group at the Vero Beach Book Center about his new book, America, The Owner’s Manual: Making Government Work for You.
Graham first met Harris in 1977 when Graham was beginning his Democratic gubernatorial campaign and Harris was chairman of the Indian River Republican Committee. Despite political differences, a friendship blossomed over the years and Graham complimented Harris’s outstanding service to his profession and his high standard of public ethics.
Funds raised by the event will help fund Senior Resource Association projects such as Meals on Wheels, Adult Day Care, Case Management, Information and Referral, and Community Coach.
Posted in Client Coverage, Senior Resource Assoc.
Children’s Home Society Heart to Art Mural Project Attracts Community Participation
Tuesday, February 9th, 2010
The Vero Beach community showed its support and artistic skills when they came out to support the CHS’ Heart to Art collaborative mural painting project at the new Youth Transition Center in Vero Beach today, Tuesday, February 9, 2010. From local community members to sponsors to staff and residents of the Youth Transition Center, the Vero Beach community came together and enjoyed a day of art, color and inspiration. Heart to Art helps organizations convey their message through visual story-telling. Children’s Home Society’s message today was clear - it was one of support, camaraderie, inspiration and trust. The 4′ x 8′ mural will be on display at the Youth Transition Center, located at 650 10th Street in Vero Beach.
Posted in CHS of Florida, Client Coverage


